The Lombardi Group

Start Your Online Business Today

December 8, 2007

Tweet More and more people are looking to start an online business. As we approach the end of 2007 with 2008 rapidly approaching, most of us begin reflecting on the past year. If starting an online business was on your to do list and you haven’t started or you have been struggling it’s time to [...]

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Search Engine Marketing

December 5, 2007

Tweet Search Engine Marketing and Search Engine Optimization are often used interchangeably, however they are two similar but different aspects of Internet marketing. Search Engine Optimization involves optimizing web pages to ranking naturally (organically) in Search Engines. Search Engine Marketing refers to marketing your online business using PPC advertising (pay-per-click) on Search Engines. Google Adwords [...]

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Search Engine Optimization

December 5, 2007

Tweet Search Engine Optimization can be an overwhelming aspect of Internet marketing that tends to intimidate most people. Due to the dynamic nature of Search Engine algorithms there are some basic principles to follow, however there are no magic formulas. Optimizing your web pages for targeted keywords, including H1 tags, including keywords in your landing [...]

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Internet Marketing Deadlines

December 1, 2007

Tweet I was recently talking with someone about making their online business more efficient. Sometimes it can be a challenge starting an online business and working from home. Avoiding distractions, setting work hours, setting deadlines and making a profit online are just a few of the challenges many of us face. When starting out….. Make [...]

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Internet Marketing Shortcuts

November 11, 2007

Tweet I recently met a couple of friends for lunch. We getting caught up with each others businesses and began discussing Internet Marketing. I was asked: “Knowing what I have learned over the past year, What advice would I have for some wanting to start an Internet business?” The first responses that came to mind [...]

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