Set it up now and start making intelligent decisions based on your site data!
Once you link your Google Analytics you will be able to better understand:
You can also learn more about Google Adwords Here:
Google Adwords Quality Score
Google Ad Quality Basics
How To Maximize Profits – Google Adwords Bidding
How To Use Adwords Bid Simulator
Google Site and Category Exclusion
Wish you the best!
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